The 3 Landing Pages You Need To Scale Your Business
Not all landing pages are built the same. One page should never try to do it all. If you want to grow online, you need to understand the three core types of landing pages and when to use them.
1. Splash Page (Skip It)
A splash page is a welcome screen that asks for an email before showing the actual site. This hurts your conversions because it slows people down. Instead of forcing visitors through an extra step, use a simple pop-up. Keep it clean and focused.
2. Squeeze Page (Lead Magnet)
The goal here is simple: get email addresses. A squeeze page "squeezes" information out of visitors by offering something valuable in exchange. This could be an ebook, a checklist, or an exclusive freebie. The stronger the incentive, the more emails you collect. Your email list is your money machine.
3. Sales Page (Money Maker)
This page is designed to sell. It works best for warm leads who already know you but can also convert cold leads if the offer is irresistible. The formula for a winning sales page is simple: build value, create urgency, and drive the sale. When done right, this page turns traffic into revenue.
Right Page, Right Results
Each landing page has one job. Know the difference, use the right one, and watch your conversions skyrocket. Need help optimizing your landing pages? Let's make sure every visitor turns into a customer. Reach out today.
